The show put on to announce the arrangement spoke volumes about the marketing territory PSG now inhabits. Become a Nike Member for the best products, inspiration and stories in sport. In marketing phenomenon Neymar, who first collaborated with Air Jordan in 2016, and World Cup-winning 19-year-old wonder Mbappe, who recently swapped shirts with basketball great LeBron James, the collaboration has two dream poster boys. As a brand that has been successfully bridging sportswear and street fashion for over three decades, Air Jordan is an ideal team-mate for PSG, which has been a Nike partner since 1989. You can always change your preference by visiting 'Cookie Settings' at the bottom of the page. Décidément ça n'en finit plus les recrues du côté du #PSG. Discover the Nike Jordan X Paris Saint-Germain collection, a world-first collaboration between two icons, at Pro:Direct Soccer. Therefore, it is easy to see why Jordan has offered a collaborative effort.

While no release date has been confirmed, official images of the sneaker have been unveiled. Usado. The buzz got even louder at the end of August when rapper Travis Scott donned a PSG x Air Jordan basketball jersey at the Cabaret Vert Festival in north-eastern France. Jersey Paris Saint Germain Jordan 2019 / 20 De Colección $ 1,750. The first inkling that PSG was working with Air Jordan, the Nike subsidiary created for Michael Jordan, came in May when images appeared online of black Air Jordan 5 trainers on which Nike's Jumpman logo had neatly replaced the Eiffel Tower in the club's crest. What better way to tease people about the Jordan sneakers and apparel they can’t get than to put it on Travis Scott. Jordan, 55, was presented with one of PSG's new shirts by chairman and CEO Nasser Al-Khelaifi and the former player, widely considered the greatest basketball … Neymar Jr and Michael Jordan together in United States "We wouldn't have Mbappe and Neymar in the same team today if we didn't have such a strong global brand.". - 11oz Magic Color Changing Mug, Matte Black, One Legging it Around got Jerseys? Top subscription boxes – right to your door, © 1996-2020,, Inc. or its affiliates. Your recently viewed items and featured recommendations, Select the department you want to search in, Price and other details may vary based on size and color, BH Cool Designs #Jerseys - Men's Hashtag Soft & Comfortable Beanie Hat Cap, Feels Real jersey - 11oz Silver Coffee Mug Cup, Silver, Let Go jersey - 16oz Frosted Beer Mug Stein, Frosted, got jerseys? (The dress worn by Ora will set you back just under £1,500. 2019-2020 Paris Saint-Germain x Jordan away jersey released. In some cases, these cookies involve the processing of your personal data. Confirms Rumor That His Friend Urinated On Drake, Kanye to Appear On The Joe Rogan Experience Podcast, Drake Tells Meek Mill To Drop Unreleased Track ‘Pain Away’. No word on a public release as of yet but industry rumors indicate the shoe may remain exclusive to team members and Jordan Brand favorites like Scott. These cookies allow us to improve the site’s functionality by tracking usage on the website. - Men's Crewneck Sweatshirt, got jerseys? - 16oz Frosted Beer Mug Stein, Frosted, got jerseys? FREE Shipping by Amazon. - Men's Crewneck Sweatshirt, Puma Italy Graphic Tee World Cup 2014 White (L), #jerseys - 14oz Stainless Steel Travel Mug, Silver, got jerseys? - 11oz Ceramic Colored Handle and Inside Coffee Mug Cup, Black, got jerseys? In sporting terms, PSG will continue to struggle for legitimacy until the team become regular participants in the Champions League semi-finals—a stage of the competition that has proved beyond them during the seven-year tenure of their megarich Qatari owners., — Le Meilleur du PSG (@LMDPSG) August 24, 2018, air jordanbasketball jerseysParis Saint-Germantravis scott, Hip Hop Culture | Hip Hop Arts and Lifestyle, L.A. Reid Sells All Of His 162-Song Writing & Publishing Catalog, Today in Hip Hop History: Eazy-E Released “It’s On (Dr. Dre) 187um Killa” 27 Years Ago, Kanye West To Collaborate With DaBaby On New Music, Drake Unfollows T.I. Because wearing a Jordan x PSG product will be very cool from a lifestyle point of view, even if you don't play basketball or football. 25 July 2019 00 MIN 24 Share. There has to be an attachment.". It is reportedly worth around €100 million to PSG, and when the collection went live on Friday, the pre-order function on the club website had to be disabled because of the huge weight of demand. Beyonce, Jay-Z, Rihanna, Kendall Jenner, Gigi Hadid, Kourtney Kardashian, Lenny Kravitz, Naomi Campbell, Macklemore and Tyga are among the members of the modern jet set to have taken in PSG home games in the last couple of years. Shoes All Shoes All Sale Shoes Lifestyle Running Gym and Training Jordan Basketball Tennis Football Golf Skateboarding Customise with Nike By You. ... 4.5 out of 5 stars 730. Social media and advertising cookies of third parties are used to offer you social media functionalities and personalised ads. Clothes and accessories, including PSG shirts with the Stones' iconic lips logo on the back, were sold at Paris's uber-trendy concept boutique Colette. There's a problem loading this menu right now. The club has offices in Shanghai and Singapore and last week opened a new store in Tokyo. The hope for the French champions is that the Jumpman logo can move the club's shirts (and by extension the club itself) into the mainstream in the same way basketball jerseys and trainers are worn as fashion items in the United States. Order now for next day delivery. Keep in mind the Jordan Brand and PSG teamed up earlier this year for a collaborative PSG themed Jordan … View Privacy & Cookie Policy for full details. - 14oz Stainless Steel Travel Mug, White, #jerseys - 20oz Stainless Steel Water Bottle, Silver, got jerseys? PSG's moves into fashion will not be to everyone's taste. For anyone seeking clues about what Paris Saint-Germain's kits for next season will look like, the catwalk and the concert stage could prove to be more enlightening ports of call than conventional football channels. - 8oz Hip Drinking Alcohol Flask, #jerseys - 11oz Hashtag Ceramic Colored Handle and Inside Coffee Mug Cup, Black, got authenticness? Two months later, Justin Timberlake went on stage for a concert at AccorHotels Arena in Paris' Bercy neighbourhood sporting a black jacket with a massive PSG x Jumpman logo plastered across the back. 28. Le rappeur Travis Scott a porté lors d'un concert un maillot Jordan version Basketball du PSG. For many PSG fans, the diverse approach to branding is simply an inevitable part of being a modern superclub. "If Air Jordan wanted to associate itself with Paris Saint-Germain, it's a sign of the work we've done," Allegre says. We think you are in {country}. This year Travis Scott has made a good case for why he could be the next style icon of this generation. De-selecting these cookies may result in poorly-tailored recommendations and slow site performance. Is Going Through A ‘Weird Time’, T.I. While on stage he was wearing an unreleased Paris Saint Germain Jordan basketball jersey. 83. sin interés. - 12oz Ceramic Latte Coffee Mug Cup, White, #jerseys - 10oz Hashtag Frosted Coffee Mug Cup, Frosted, #jerseys - 16oz Frosted Beer Mug Stein, Frosted, #jerseys - Men's Hashtag Soft & Comfortable Long Sleeve T-Shirt, #jerseys - 11oz Hashtag Magic Color Changing Mug, Blue, got jerseys? Order now for next day delivery. Brand PSG, they explain, has simply become cool. $69.28 $ 69. However, images of the sneaker have surfaced on social media over the last few months. "There was no question—if there's a club in the world who you want to do a project like that with, it's Paris Saint-Germain. "If PSG have got one eye on the Chinese market, I can see that working," Marcou says. The Parisians find out about their FIFA 21 ratings! Envío gratis. "The club being in Paris obviously helps," says Antony Marcou, CEO of sports marketing agency Sports Revolution. Do you accept these cookies and the processing of personal data involved? - Sturdy 12oz Stainless Steel Camping Mug, Black, #jerseys - Sturdy 12oz Hashtag Stainless Steel Camping Mug, Black, got jerseys? Nike has stood with the Germain soccer team through their many years of winning. "We don't ask them," says Fabien Allegre, PSG's brand diversification and development manager, during an interview with Bleacher Report at Parc des Princes. Parc des Princes, meanwhile, has become a popular stopping-off point for international celebrities passing through the French capital. - Men's Soft & Comfortable Long Sleeve T-Shirt, 2017 Super Bowl 51 Anniversary 3D Silver Logo 1.5" Lapel Pin Denver Broncos Champions. They help to make the bag and checkout process possible as well as assisting in security issues and conforming to regulations. ), Chinese fans wearing PSG jerseys flocked to Shenzhen Universiade Sports Centre in August to see Thomas Tuchel's side beat Monaco 4-0 to win the Trophee des Champions (the traditional curtain-raiser to the French season), and they are thought by the club's marketing department to be particularly attracted to sport-lifestyle crossovers such as the Air Jordan partnership. For more information about this processing of personal data, check our Privacy & Cookie Policy. Al-Khelaifi has cited China as a key marketing battleground. The Jordan x PSG Mesh Jersey in Hyper Cobalt is inspired by the collaboration between Paris Saint-Germain and Jordan, with a stitched jock tag, Jumpman logo, PSG club crest and … - 15oz Ceramic Colored Handle and Inside Coffee Mug Cup, Black, Uglyfrog Designs Men's Cycling Suit Long Sleeve Sportswear Winter Windproof Cycling Clothing Set with Thermal Fleece Jersey, Uglyfrog Mens Downhill Jersey Rage MTB Winter Fleece Cold Wear Cycling Top Cycle Long Sleeve Motocross Mountain Bike Shirt, got authenticity? Members of hardcore fan group Collectif Ultras Paris have already protested against this season's home shirt, criticising the club for abandoning the traditional Ajax-inspired design, created by Parisian fashion designer Daniel Hechter in 1973, in favour of a jersey with a blurry red zig-zag stripe down its centre. For more information see our. "If there's one country that really buys into that premium, top-end branding in terms of having an obsession with luxury brands, it's China.". The club has also collaborated with French fashion designer Christelle Kocher, whose Koche label draws inspiration from urban streetwear. Social media and advertising cookies of third parties are used to offer you social media functionalities and personalised ads. Nike asks you to accept cookies for performance, social media and advertising purposes. To get more information or amend your preferences, press the ‘More Information’ button or visit 'Cookie Settings' at the bottom of the website. Shortly before lunchtime, around 100 journalists and influencers from around the world were led through a series of moodily lit black passageways in the bowels of the stadium to a mocked-up concrete sports pitch. Social media cookies offer the possibility to connect you to your social networks and share content from our website through social media. $34.99 $ 34. In the latest reveal of Jordans and things you don’t have, Travis was in Paris to perform at Cabaret Vert Festival. - 11oz Magic Color Changing Mug, Blue, Uglyfrog 2019-2020 Autumn Spring New Men's Cycling Jerseys Tops Biking Shirts Long Sleeve Bike Clothing, Uglyfrog 2020 Downhill Jersey Men Mountainbike Shirt FR MX MTB DH Enduro Cross Motorrad Offroad, Introverted But Willing To Discuss Jerseys - 15oz Ceramic White Coffee Mug Cup, Light Blue, Kylian Mbappe PSG France Poster Wall Decals Painting Framed POP Art Football Soccer, URIBAKE Women Short Sleeve Solid Color V Neck Flowy Loose Casual Shirts T-Shirts Tops Tunics, Uglyfrog Mens Breathable Cycling Jersey Biker Short/Long Sleeve Shirt Quick Dry Full Zip Men's Bicycle Jacket with Pockets, Uglyfrog Cycling Vest 2019 Spring/Summer New Bike Wear Sleeveless Cycling Jersey Bicycle Sport Clothing Breathable, Uglyfrog 2019 Skinsuits Cycling Men Short/Long Bicycle Clothing Tight, Uglyfrog Men's Cycling Suits Sleeveless Jersey + 3D Gel bib Shorts Set Biking Racing Top Vest with 3 Pockets, got jerseys?

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